The First Pharma EXPO Premieres!
It’s Day Three, and we’re halfway through the launch of Pharma EXPO, produced in partnership by PMMI, The Association for Packaging and Processing Technologies, and the International Society for Pharmaceutical Engineering (ISPE). The Show Daily sat down with John Bournas, CEO, ISPE, for a sense of how the show is going.
We’re halfway through the first Pharma EXPO. How is the show going?
The pharmaceutical and life science market is growing faster than any other processing and packaging industry markets. The numbers back that up. For example, the IMS Institute for Healthcare Informatics recently forecast the 2014 global spend on medicines at $1 trillion, and growth of the market at 3 to 5 percent over the next five years.
That’s an exciting prediction, but in the end, it’s a forecast rather than a fact.
That said, a quick walk on the floor shows you Pharma EXPO is bearing out the prediction. With twice the exhibit space we initially projected, a robust conference program and keynote speakers who are addressing the strategic challenges manufacturers face every day, the energy level is phenomenal. It really is a “one-stop shop” for solutions and insights the pharmaceutical, nutraceutical, medical device and biotech industries. And because of our partnership with PMMI, The Association for Packaging and Processing Technologies, we can address the entire production lifecycle and give our members an opportunity to explore other industries and their solutions. It’s powerful!
How are attendees and exhibitors benefiting from Pharma EXPO being part of the PACK EXPO portfolio of trade shows?
ISPE chose to partner with PACK EXPO because the PACK EXPO trade shows are the only ones that consistently bring top suppliers and industry leaders to a single location.
ISPE and PMMI’s mission was to design Pharma EXPO to serve as a complete resource for industry professionals to find the ideas and tools needed to solve today and tomorrow’s challenges.
Co-locating Pharma EXPO with PACK EXPO International brings this vision to life by encouraging the cross-pollination of ideas — i.e., inspiration from seemingly unrelated markets. Show features like the Center for Trends and Technology (Booth S-3907) focus attention on technologies that are not limited to a single industry.
Likewise, PACK EXPO attendees are benefiting from exploring Pharma EXPO. That’s especially true for food manufacturers, who can draw on pharmaceutical manufacturers’ and suppliers’ success with track and trace technologies, and sanitary design.
What’s the next step?
The next step is to celebrate the success of Pharma Expo and to search for other potential synergies between our respective organizations that benefit our mutual demographic.
Education and training is a centerpiece of ISPE’s structure, and the PACK EXPO shows are helping us to extend our reach in those areas. Next fall, of course, we’ll introduce the PACK EXPO / Pharma EXPO co-location in Las Vegas. It’s an excellent opportunity to provide attendees, particularly those in the pharmaceutical industry, real-world information and understanding that are key to meeting and exceeding regulatory requirements.